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James Cameron says he knows what led to the downfall of 3D TVs

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 James Cameron, the world-famous director and #1 advocate of 3D movies, says 3D TVs failed to take off because—get ready for it—audiences watch movies at home differently than they do in the movie theater. 

“I know why all that failed because there was—what they did was they jumped into 3D trying to cash in on the boom at theaters and treat it as a feature,” Cameron said to IGN (opens in new tab) in a recent interview promoting the re-release of Avatar in movie theaters.

“So, they did 3D, but they did it with glasses that needed to be recharged and all that. Whereas just over the horizon was glasses-free, large flat screen TVs which actually look pretty good.”

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